Tactical EmpathyTM 101 with Laurie Gilmore

Learn the communication skills to ace tough conversations, charge a full fee, and build a reliable repeat and referral business as a real estate agent. Join expert coach Laurie Gilmore for 4 weeks of live training starting Nov. 13th.

Can't make it live? Sign up to get the recordings straight to your inbox!

ENROLL NOW

As a real estate agent, your communication makes or breaks your business.

You want prospects to see your value...

You want clients to follow your advice...

You want to get great outcomes for them...

You want them to refer people to you and work with you again and again...

AND you want to avoid the ugly fallout of conflicts, misunderstandings, and disappointments.

But your communication instincts and habits are keeping you STUCK.

Tactical Empathy 101 will show you a completely new approach.

Tactical Empathy is the art and science of influencing people by making them feel understood. It’s one of the 6 Building Blocks we teach at Performance Coaching, and it will TRANSFORM the way you think about and communicate with your clients (and everyone else in your life).

You'll learn to...

  • Deliver bad news with ZERO stress
  • Tell the difference between real prospects and time wasters
  • Set standards on how you do business and uphold them
  • Build trust quickly and maintain it over the long term

All so you can build rock-solid client relationships that lead to repeat and referral business.

Sign me up!

What You Get

This program includes 4 one-hour group coaching calls, plus lifetime access to the recordings. The calls will be from 2 - 3 PM ET on the following dates.

Week 1 (11/13)

Tactical Empathy Overview:
What it is, what it does, and how you do it.

Week 2 (11/20)

Delivering Bad News: Frameworks and skills for telling people what they don't want to hear.

Week 3 (12/5)

New Client Discovery: Interviewing prospects and upholding your standards and fees.

Week 4 (12/11)

The Pricing Conversation: How to talk with sellers about setting and adjusting the list price.

Is Tactical Empathy 101 right for me?

Tactical Empathy Bootcamp is for agents who want to truly master the art of influencing people by making them feel understood. You’ve probably read or heard something about the power of Tactical Empathy—this is your chance to discover what it really is and how it can revolutionize every conversation you have. Whether you’re new to Tactical Empathy or have already been practicing it for a while, this program will be a rocket booster on your journey to mastery.

BOTTOM LINE

If you're committed to becoming a full fee agent, Tactical Empathy 101 was made for you.

I WANT IN!

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Who teaches Tactical Empathy Bootcamp?

This program is led by Laurie Gilmore, our resident Tactical Empathy expert. She's also a top Manhattan real estate broker who has built a full fee business entirely composed of repeat and referral clients. 

After a long and fruitful career in the arts as both a performer and Broadway producer, she established her real estate practice in Manhattan in 2014. While she experienced immediate success, ranking nationally as a top producer in her first 2 years, the seemingly inevitable stress and conflict was clearly unsustainable. Then she was introduced to Steve Shull and Tactical Empathy. 

Tactical Empathy became her passion—and the key to building business relationships as authentic and trust-based as those she had known in the art world. She discovered the art of her business: working less and earning more through stress-free processes and deeply respectful client relationships.

Join Tactical Empathy 101 and learn to communicate like a FULL FEE agent.

 

Enroll for $599

Can't make it live? Sign up to get the recordings straight to your inbox!

Want to pay with Performance Coaching credits? Email us at [email protected].